Help Us Name Our Next Chapter
Happyness Tea Company
Branding through the years
Happyness Tea Company
Branding through the years
Happyness Tea Company
Branding through the years
Happyness Tea Company
Branding through the years
Happyness Tea Company
Branding through the years
Your brilliant name could win you a Happyness Tea gift basket ($100 value).
Happyness Tea Company is growing—and we’re searching for a trademarkable name to carry us into our next chapter.
While our name changes the heart of the company will not: remarkably delicious tea, clean ingredients, joyful hospitality, and the belief that life is complicated enough. Tea shouldn’t be.
So much of our company has been created in community, it only makes sense to include our community in this step too!
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What should the new name feel like?
We’re looking for something that is:
- Joyful, welcoming, and full of personality
- Distinctive and easy to remember
- Playful without feeling silly
- Beautiful, but never precious or fussy
- At home on a grocery-store shelf
- Broad enough to grow with us
- Easy to say, spell, and share with a friend
- Melodic in nature
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Where have our imaginations been wandering?
We’ve been exploring ideas connected to:
Delight • Play • Resonance • Weaving • Becoming • Pendulums • Compasses • Thresholds • Roots • Wonder • Relationship • Agency • Orbits • Constellations
We’re drawn to names with a little wit, rhythm, surprise, or story—but you don’t have to stay inside these ideas. You may see something we haven’t seen yet.
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What are we trying to avoid?
Names that feel overly clinical, medicinal, mystical, Victorian, corporate, complicated, or difficult to pronounce.
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Have an idea?
Tell us the name and, if you’d like, a sentence or two about why it fits. You may submit more than one idea.
If your suggestion becomes our new company name, we’ll thank you with a generous Happyness Tea gift basket filled with some of our favorite teas and tea-time treasures.